Hopes and Beans


Hopes and Beans, is a vegetarian/vegan cafe in Adelaide’s eastern suburbs.

After a brainstorming all things vegan pun, we decided on the name ‘Hopes and Beans’ not only a play on hopes and dreams and associations with coffee and lentil beans but also for a deeper reflection on hope. The cafe has made a conscious effort to employ staff with mental disabilities and disadvantages.

I stuck to design fundamentals, stripped it back and followed the path of simplicity, to reflect the nature of the business, incorporating basic illustrations to introduce a fun side to the branding.


Hopes and Beans
Hopes and Beans
Hopes and Beans
Hopes and Beans
Hopes and Beans
Hopes and Beans
Hopes and Beans
Hopes and Beans
Hopes and Beans
Hopes and Beans
Hopes and Beans
Hopes and Beans
Hopes and Beans
Hopes and Beans